Important secrets McDonald `s, about which employees will never tell visitors
“Para-pa-pa-pam, that’s what I love!” – this simple music screen saver is spinning in the head of everyone who has ever been to McDonald`s. Fans of fast food in the world every year becomes more and more, and the reason for this is easy to call. The fast food chain has its own tricks on how to hook a consumer and make him fall in love with hamburgers, Coca-Cola and french fries.
Employees of the network will never tell about such tricks, because no one wants to admit to manipulating visitors. But at the same time look at what queues line up to not at all free cashiers, and think about whether the food offered to naive visitors is so harmless.
1. Meat is not fire
Which of us did not look with lust at the fragrant patty with dark stripes from the grill on the sides? Imagination draws the freshest meat, which is served, as they say, from the heat of the heat. But actually it is not. Cutlets are delivered to the restaurant in a state of deep freezing, the “grill” pattern is applied at the factory, and the added flavors connect our sense of smell, and now it seems that we smell the burger “with smoke”.
2. Fried eggs not only from eggs
McDonald`s marketers are following the trend of healthy eating today. In the menu you can find not only sandwiches and potatoes, but also seemingly harmless fried eggs. And the truth is, what could be wrong with the frying pan? In fact, besides the eggs themselves, they add glycerin, dimethyldioxane (this is one of the forms of silicone!) And the food additive E552. Before you take scrambled eggs at McDonald`s again, think twice, do you really need all these supplements?
3. Salad calorie cheeseburger
If you are on a diet, then go to McDonald`s is strictly prohibited. And do not even think to reassure yourself that snack on vegetable salad, not a single gram of which is deposited on your waist. Salad leaves are most often treated with propylene glycol, so that you can forget about the freshness of the product. In addition, salads are generously added to sauces, whose caloric content is very high, and even the staff often do not know about the composition.
4. The average is really big
Each company seeks to increase turnover, but how to encourage buyers to spend more on the same products? Just expand the line of products, while adding the serving size XXL. Super-large and extra-large glass sounds very solid, and the average in this case – just right (all of a sudden there will be little?). The bitter truth is that the label “small” went to the middle container, and the “average”, in turn, – large. Take note and next time do not let yourself be fooled: perhaps a small glass of Coca-Cola is just what you need.
5. BikMak – food collection, from which it is impossible to refuse
Compare the price for products separately and in a set, of course, it is better to take everything at once. And also add this to dessert, coffee, a couple of sauces to choose from. It is known: when a cashier directly asks if you are trying a novelty, then it’s almost impossible to say a decisive “no”. As a result, most visitors are gaining much more than they can master, or at least what they really need in order to get enough. Yes, and staff questions are correct, never in the questions you will not hear the particle “not.” “Try? Would you like to? Will you take it? ”- it is these words-magnets that attract your attention by programming a positive answer.
6. Theory of ketchup and mustard
The theory of ketchup and mustard is not an absurd dream of a hungry scientist, but a well thought-out move by marketers. Red and yellow colors cause people to have a subconscious desire to eat, so it is quite logical that they were chosen for McDonald`s corporate identity. By the way, take a closer look at other fast food chains, for example, at the world famous KFC chicken network, here you also preferred red color.